Amy's Ice Cream and Thin Mints

March 2018

This cookie season I had the opportunity to write and submit a business plan to work with Austins own Amy's Ice Cream.

While putting together my business plan describing how I saw the marketing working -- I also learned how to describe my business to others..

Introduction

Mission Statement

Young Girls Cookies mission is to provide ABC Baker cookies to individuals and businesses in the northern region of the Austin Metropolitan Area through personalized interactions and appreciation from  the business owner.

Vision Statement

Our vision is that everyone who interacts with Young Girls Cookies will understand “It is more than just a box of cookies.”

About Us

Young Girls Cookies  is in the baked goods distribution industry distributing ABC Baker cookies in partnership with Girl Scouts of Central Texas and Girl Scouts of the USA.  The business was launched in 2005 by my sister, Sarah Young, I joined her in 2009. Total sales hit 10,000 during 2017. Customers can choose from nine different flavors, including five vegan and 1 gluten free.  We are open mid January to late February, (Opportunity knocks). Our focus market is ages 20-45 and mainly female. Businesses can use my cookies in their products or as gifts.

😊I did get the contract to supply them with thin mints for a limited edition flavor they had in June. It was fun.

I also applied for the GSUSA cookie pro program. Although I didn't get it -- again I am working on creating more and more videos.